LOEWE and On Refresh the Cloudtilt 2.0 with Sleek New Colorways
- Diego Tobias
- Jan 13
- 2 min read
Updated: Jan 25
Luxury fashion house LOEWE and performance brand On are kicking off the new year in style with a fresh update to their popular Cloudtilt 2.0 sneaker. Set to launch globally on January 8, this latest collaboration blends On’s cutting-edge performance technology with LOEWE’s signature minimalist elegance, offering runners and fashion enthusiasts alike a perfect balance of form and function.
A Bold New Palette for 2024
The refreshed Cloudtilt 2.0 arrives in a range of crisp and versatile colorways, designed to complement both athletic wear and casual outfits. This release offers something for everyone, with subtle tones and bold accents making each pair a standout piece. The upcoming color options include:
All White: A sleek, clean look for those who prefer minimalist style.
White/Khaki: Earthy undertones give this version a grounded, versatile appeal.
White/Orange: A vibrant pop of color for bold, energetic styling.
White/Navy (Online Exclusive): A timeless, sporty combination available only through online channels.
Tan White/Gum: A neutral palette paired with a gum sole for a retro-inspired look.
Black White/Gum: A darker, more understated design with a classic gum sole twist.
Each colorway is finished with co-branded LOEWE and On logos on the sides and tongue, subtly reinforcing the fusion of luxury fashion and athletic performance.
Performance Meets Luxury
The Cloudtilt 2.0 isn’t just about looks—it’s engineered for comfort and everyday wear. On's CloudTec® Phase midsole technology provides responsive cushioning, ensuring lightweight support with every step. The sneaker is designed with sustainability in mind, featuring recycled materials that align with both brands' commitment to eco-conscious design.
The upper combines breathable mesh with premium overlays, offering durability without sacrificing breathability. The streamlined silhouette is perfect for transitioning from a workout to the streets, effortlessly blending lifestyle and performance.
A Perfect Fusion of Style and Innovation
LOEWE’s refined design aesthetic complements On's technical expertise, resulting in a sneaker that’s equally at home in the world of high fashion as it is in performance sportswear. This latest iteration of the Cloudtilt 2.0 reflects a growing trend in the fashion world: the seamless blending of luxury and function. Whether styled with casual streetwear or activewear, these sneakers offer a sleek, modern look that’s as comfortable as it is stylish.
Release Information
The LOEWE x On Cloudtilt 2.0 collection will drop in select LOEWE stores, On retail locations, and online on January 8, 2024. Given the popularity of past releases from this collaboration, these new colorways are expected to sell out quickly, especially the White/Navy online-exclusive edition.
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