The Best Running Stores in London Every Runner Should Visit

London is a city that moves. From the scenic trails along the Thames to the rolling hills of Hampstead Heath, the UK’s capital is a playground for runners of all levels. Whether you're training for the London Marathon or simply enjoying a jog through Hyde Park, having the right gear and expert advice can make all the difference. Luckily, London is home to some of the best running stores in the world—places that offer more than just shoes. They provide performance-driven gear, expert guidance, and a sense of community that motivates runners to go the extra mile.

Here’s a guide to the must-visit running stores in London and why they deserve a spot on your running journey.

via https://harlerunner.de/en/soar-specials/

Soar Running Store

📍 32 Rivington Street, Shoreditch, London EC2A 3LX

Soar Running is a true reflection of London’s cutting-edge running culture. Founded by former elite runner Tim Soar, this premium performance brand focuses on high-quality, technically advanced running apparel. Soar products are designed with precision, combining lightweight materials, aerodynamic cuts, and innovative fabrics to enhance performance. The Shoreditch-based store isn’t just a retail space—it’s a creative hub where design, engineering, and running intersect. Soar is perfect for runners who demand both style and substance, offering apparel that performs in all weather conditions while maintaining sleek, minimalist aesthetics.

Runners Need

📍 Various Locations, including 33-34 Southampton Street, Covent Garden, London WC2E 7HE

Runners Need is one of London’s most trusted running retailers, offering a comprehensive range of running shoes, clothing, and accessories. With stores across the city, it’s known for its expert gait analysis service, which helps runners choose the perfect shoe for their stride. Whether you're a beginner or a seasoned marathoner, the knowledgeable staff provides expert advice on injury prevention, training plans, and race preparation. Runners Need also stocks top brands like Asics, Brooks, and Hoka One One, making it a go-to destination for all types of runners.

The Running Works

📍 28-30 Houndsditch, London EC3A 7DB

Nestled in the heart of the City, The Running Works is London’s largest independent running store. What sets this store apart is its holistic approach to running. Beyond a vast selection of shoes, apparel, and accessories, The Running Works offers gait analysis, expert fittings, and personalized training advice. The store also houses the Secret Frog Café, where runners can relax and refuel, making it a true community hub for London runners. They regularly host social runs and events, connecting like-minded runners across the city.

Run and Become

📍 4 Eccleston Street, Victoria, London SW1W 9LN

Run and Become has been at the heart of London’s running community since 1982. Known for its personalized service, the store offers a unique “natural gait analysis” to help runners find shoes that suit their biomechanics. The staff’s deep understanding of running injuries, training techniques, and gear makes it a must-visit for runners of all abilities. Beyond retail, Run and Become also offers workshops and training events, supporting both physical and mental aspects of running.

https://www.tracksmith.com/pages/trackhouse-london

Tracksmith London

📍 23-25 Chiltern Street, Marylebone, London W1U 7PW

The London outpost of Boston-based Tracksmith is a beautiful blend of performance running and timeless design. Tracksmith is renowned for its premium running apparel, crafted with high-performance fabrics and classic aesthetics. The Marylebone store also serves as a community hub, regularly hosting group runs, events, and talks that bring London’s running community together. Tracksmith is the perfect store for runners who value heritage, quality, and community.

Profeet

📍 867-869 Fulham Road, London SW6 5HP

Profeet is London’s go-to store for custom footwear solutions. Specializing in custom insoles and footwear fitting, Profeet uses advanced biomechanical analysis to create personalized solutions for runners, reducing the risk of injury and enhancing performance. Their expert team caters to runners with specific needs, making it a standout choice for anyone recovering from injuries or with unique foot mechanics.

Lululemon Run Club – Regent Street

📍 187-191 Regent Street, London W1B 4JP

While Lululemon is widely known for its yoga apparel, its London flagship store on Regent Street has become a hub for runners. Their performance running gear is designed for comfort and endurance, blending technical fabrics with modern style. The store also organizes free weekly run clubs and fitness events, making it a great place to meet new running partners and stay motivated.

Nike Town London

📍 236 Oxford Street, London W1C 1DE

Nike’s flagship store on Oxford Street is a must-visit for runners seeking innovation and style. With personalized gait analysis, the latest running shoe releases, and customizable products, Nike Town offers a premium shopping experience. The store also hosts Nike Run Club events, giving runners the opportunity to engage with the global Nike running community.